Sorteo Rayo

A platform developed for TheGrefg's customized Tesla Model S Plaid giveaway, in collaboration with Midudev's (Miguel Angel Duran) team and the midu team.

Published on December 20, 2024

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Sorteo Rayo

##Collaboration with Midudev on Sorteo Rayo

###Project Description

Sorteo Rayo is a web platform developed to manage the giveaway of TheGrefg's customized Tesla Model S Plaid. This project was carried out in collaboration with Midudev's (Miguel Angel Duran) team and the midu team, where my main role was the design of the user interface and user experience.

The primary goal was to create an intuitive and visually appealing platform that allowed users to enter the vehicle giveaway, with a design that reflected the energy and style associated with TheGrefg and his community.

###Context and Motivation

This project came about as a collaboration between the Midudev team and TheGrefg to create a memorable experience for their community. The platform needed to be visually striking, functional, and optimized to handle a high volume of participants while maintaining a smooth user experience.

###Project Goals

  1. Design an Engaging User Experience: Create an interface that captured attention and built excitement around the customized Tesla giveaway.
  2. Optimize for High Traffic: Ensure the platform could handle a large number of simultaneous users without compromising performance.
  3. Reflect Brand Identity: Incorporate visual elements that resonated with TheGrefg's community and his signature style.
  4. Facilitate Participation: Make the registration and entry process simple and intuitive for all users.

###Design and User Experience

The design of Sorteo Rayo focused on creating a visually striking experience that showcased the prize (the customized Tesla Model S Plaid) while making it easy for users to participate. The interface combined modern, dynamic elements with clear, accessible navigation.

Special attention was given to:

  • Visual presentation of the prize: Showcasing the Tesla in a prominent and appealing way
  • Intuitive registration process: Simplifying the participation process as much as possible
  • Visual feedback: Providing clear confirmations throughout the registration process
  • Responsive design: Ensuring an optimal experience across all devices

###Technologies and Collaboration

This project was developed in collaboration with the Midudev team, leveraging best practices in frontend development and interface design. The collaboration made it possible to combine development expertise with a focus on outstanding user-centered design.

###Results

The Sorteo Rayo platform successfully delivered an engaging experience for giveaway participants, with a design that captured the community's attention and facilitated massive participation in the event. The project demonstrated the importance of thoughtful design in high-visibility projects and the effectiveness of designer-developer collaborations.

###Conclusion

Sorteo Rayo represents a successful collaboration between designers and developers to create a memorable experience. The project highlights how good UI/UX design can significantly boost participation and engagement in digital events, especially in projects with a high community impact.

Link to the project: Sorteo Rayo